It not only takes high quality and clear differentiation for new products to excel in today’s competitive market. Manufacturing companies should also ‘get it right first time’ to maximize product profitability. The pressure to develop better products faster is therefore continuously increasing.
Manufacturers can no longer afford not to use virtual prototyping in their product development process, if they want to stay in the running altogether. Leading the market and picking up the habit of timely developing benchmark products, requires them to go one step further and adopt an ‘Engineer by Objective’ approach. A key enabler of this approach is the use of process integration and design optimization (PIDO) technologies that better leverage virtual prototyping investments.